The platform is rolling out a updated setting that enables them to cut down on the volume of AI-made content appearing in their streams. This move comes as the platform disclosed that it presently contains more than 1 bn content made with AI.
Trial and Implementation
The new functionality is in a pilot phase over the following weeks before a global launch. This advancement aligns with a rise in content created by AI, spurred by new AI video creators.
AI Proliferation Online
Studies have shown that nearly a tenth of the fastest-growing video streams on a popular video site exclusively feature content made by AI. A considerable share of this material is deemed “AI slop”, a phrase for substandard, bulk-generated content that is typically absurd or bizarre.
“We know from our community that numerous viewers enjoy content produced via AI tools, from computer-generated images to educational videos, and we intend to give people the option to increase or decrease of that, depending on their own likes,” stated a company executive.
AI on the Platform
The service shared that there are currently 1.3 billion videos on its service labeled as made with AI. Overall, more than 100 m videos are added to the service every day, making AI-generated material a limited part of its overall inventory.
How to Adjust Settings
Viewers will be in a position to decrease or raise the amount of AI-generated videos they watch by opening the content preference feature in the application and selecting “AI-generated content”. Further subjects that currently be adjusted under the tool cover news, fashion, cosmetics, and choreography.
Platform Guidelines
Its policies oblige users to identify convincing artificially created content, and it forbids harmful AI impersonations of well-known individuals or crisis events. Any authentic-looking AI video that is unmarked can be taken down under its community policies.
Additionally, the platform will now add an “AI-made” tag to content created with its own AI tools, or detected by an industry-wide initiative for identifying artificial media. This action is designed to deter users from trying to circumvent the tagging system.
Responsible AI Funding
The company is additionally establishing a $2 million AI literacy fund for experts and groups to create educational content about responsible artificial intelligence. This program will benefit non-profit groups focused on teaching computer science.
Platform Protection
The video-sharing app has supported its safety measures, following debate over plans to cut jobs for hundreds of review team members in the United Kingdom. TikTok is planning to cut a significant number of roles in its user protection team in London, with labor groups and digital protection specialists voicing alarm that humans are being replaced by automated systems.
A senior executive explained that staff-based oversight would still have a role, but automated tools can safeguard staff by removing the most graphic content ahead of it has to be seen by humans. The company stated a 76% decrease in disturbing and violent content handled by safety staff over the past year due to reliance on its machine learning processes.
We believe it is crucial to integrate humans and technology to keep the platform safe,” she said. “We’ll have staff as part of that process, but we further consider it’s extremely critical to reduce exposure to harmful content as swiftly, which is why a lot of the machine support is proving valuable operate efficiently.”
